Maintaining a good Public/Personal Profile
Managing a good public and personal profile entails five different things from a business perspective. 1) Most people in the professional world use different networks for different purposes. You can manage your business contacts by keeping them primarily on LinkedIn while focusing on Facebook to be a social network that you keep for your personal piece. 2) Create a Personal Profile on Facebook and a Brand Page – keep your Facebook page for you however, you can go to the Pages section on Facebook and create pages as a business, company, public figure, brand or even a community cause. 3) Push your business contacts to Twitter – Twitter is a professional networking tool so you can focus on Personal for Facebook and utilize Twitter as a public forum – there are some downsides to Twitter and we will discuss those too. 4) Tweak your Facebook Privacy Settings – this helps you maintain separation. 5) Take Your Private Life Offline All Together – everything we share on Public Domains is ‘out there’ and a reflection on you from people, employers etc.